SANE’s Black Dog Campaign is a pioneering programme to raise awareness of the impact of depression and other mental health conditions, combat the stigma surrounding mental ill-health and encourage people to seek help.
Depression is now the second leading cause of disability worldwide, and there is a rise in other mental disorders. 1 in 6 people have a mental illness severe enough to need help, and figures show a recent increase in suicide.
The Black Dog has been used as metaphor for depression since Classical times, and it was how Sir Winston Churchill described his darker times.
SANE has chosen to bring the campaign to life using sculptures of Black Dogs .