Cumbernauld’s latest new housing development will be an estate of 131 new homes to be constructed by Taylor Wimpey in Smithstone.
The scheme, off Strathbenning Road, will feature a mixture of two, three and four bederoom family homes, whose prices have yet to be released.
The developer aims to appeal to potential buyers by majoring on flexibility, as there will be ten styles of home and three styles of apartment to choose from.
And it will stress how convenient the development will be for a wide range of amenities based around Cumbernauld town centre.
Good road links are also flagged up as a key advantage of the location.
Meanwhile the company says it is doing its best to make the process of buying a new home as simple as possible with buyer incentives such as Easymover, part-exchange deals, and the Scottish Goverment-supported Help to Buy (Scotland) initiative.
Sales manager Susan McDonald said: “There’s always a helping hand available for buyers with our range of incentives which are designed to help people to get on the move more easily and offers buyers a fresh start in a new dream home, whatever their circumstances.”
The scheme is one of several to have come on stream just as the domestic property market shows signs of emerging from the worst of the recession.
It aims to appeal to buyers by attempting to offer a wide range of price options, allied to what it argues are realistic deals.
By contrast home builder Barratt (see feature in our centre pages) – a firm still best known to many as a specialist in budget homes – is making a pitch for buyers at the upper end of the spectrum.
These developments appear timed to take advantage of a window of opportunity created by an upturn in west of Scotland housing, with typical selling times reportedly much lower over the past three months than previously.
But the rate at which these two Cumbernauld developments fill up could give an indication about whether the west of Scotland property market is as resurgent as some recent analysis suggests.
Values are said to be returning slowly to pre-crash levels, and individual areas – for example Westerwood – are retaining their edge.