Bru-ing up a success story

ONLY our other national drink was good enough to drink to the future of a new environmental initiative last week.
By The Newsroom
Published 10th Mar 2010, 10:17 BST
Updated 10th Mar 2010, 10:17 BST

Environment Minister Richard Lochhead, centre, raised a glass of Irn-Bru to the anticipated success of Courtauld 2, a UK-wide voluntary agreement with retailers which aims to reduce packaging and food waste in the supply chain.

He joined AG Barr's chief executive Roger White, left, and Iain Gulland, of Zero Waste Scotland, at the soft drinks giant's Cumbernauld factory.

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Barr were founder signatories of the original Courtald Commitment, signed in 2005. It is credited by environmentalists with delivering a 'silent revolution' in the nation's shopping baskets by preventing 500,000 tonnes of packaging from reaching supermarket shelves - enough to fill refuse trucks, bumper-to-bumper, from Edinburgh to Inverness and back again.

The new targets, which will move away from solely weight-based targets to more sustainable use of resources, aims to reduce the carbon impact of this grocery packaging by ten per cent.